Date/Time
Date(s) - Thursday 23 June 23, 2022
4:30 pm - 7:30 pm
Location
Antwerp International School
NEW DATE – THURSDAY 23RD JUNE
Seismic shifts have rocked our world in recent years. And although the great political, economic, and social divides might at times seem unsurmountable, mankind is coming together. Because no matter how much society changes, people will always have a deeply rooted need to feel connected. With each other and with the brands they give license to play.
Our keynote speaker Bart De Leeuw, Strategy Director of The Oval Office, reveals how embracing the Power of Empathy in your business not only makes you an attractive prospect for talent, but also directly impacts your bottom line. Depending on the metric, empathic brands perform two to four times better on KPIs such as brand consideration, purchase intent and loyalty.
The Empathy Value Index shows brands need to MEAN IT, GET IT, FEEL IT, and DO IT if they want to win over customers’ hearts and minds. This keynote offers inspiration, food for thought, and gives concrete examples of how you too can use the Power of Empathy to grow your business.
